Clockwork CRM vs Attio.
More than a contact database - and cheaper on monthly billing. Everything included, no tier-gating.
Great contacts. Heavy gating. And pricier than us on monthly billing.
Attio is a modern, relationship-focused CRM based in London with a clean interface and strong contact management. It's a solid choice if all you need is a place to manage relationships.
But Attio Pro is £68 per seat per month on monthly billing - more than Clockwork CRM Business at £60. The cheaper Plus tier at £28 gates most power features: no call intelligence, no sequences, no advanced permissions, no conditional automations. While Attio is UK-based, it doesn't offer UK data hosting.
Attio is also missing a lot of operational ground: no email marketing, no project management, no telephony, no case management, no document creation.
Your data stays on British soil with Microsoft Azure UK infrastructure.
Feature comparison.
See exactly what you get with Clockwork CRM vs Attio.
| Feature | Clockwork CRM | Attio |
|---|---|---|
| UK-based company | ||
| UK data hosting | ||
| UK-based support team | ||
| Setup / implementation costs* | Free | Around £500+ |
| Contact management | ||
| Sales pipeline | ||
| Email marketing | ||
| Built-in email client | ||
| Project management | ||
| Gantt charts | ||
| Case management | ||
| Telephony & call recording | ||
| AI call transcription | ||
| SMS messaging | ||
| Document creation | ||
| White-label branding | ||
| Landing pages | ||
| Knowledge base | ||
| Calendar | ||
| File management | ||
| Automations | ||
| Plugin platform | ||
| Bespoke plugin development |
* Setup and implementation costs are approximate and may vary depending on the complexity of your requirements. Prices valid as of April 2026. Clockwork CRM prices exclude VAT; competitor pricing is each vendor's published list price and may be quoted on a different basis.
Do the maths.
On monthly billing with no annual commitment, Attio Pro costs more per seat than Clockwork CRM Business - and still gates things we include as standard.
£55 per seat if you commit annually. Unlimited custom objects and dedicated support to Enterprise (contact sales).
Everything included. No annual lock-in. No tier-gating for sequences, automations, permissions, or sign-on.
Watch out for the gating.
Attio's cheaper Plus tier (£28/seat monthly) looks attractive until you find out what's missing. Here's what you have to upgrade to Pro - or Enterprise - to get.
Gated to Attio Pro (£68/seat monthly)
- Call intelligence & transcription
- Sales sequences
- Advanced role-based permissions
- Conditional trigger automations
- Priority support
Included in every Clockwork CRM tier.
Gated to Attio Enterprise (contact sales)
- Unlimited custom objects
- Unlimited teams
- Advanced security features
- Dedicated support
Attio alternatives: common questions.
Is Clockwork CRM a good Attio alternative?
It depends what you need a CRM to do. Attio is a genuinely good relationship and contact database with a clean interface, and if managing relationships is the whole job it does that well. Clockwork CRM is aimed at businesses that also need the operational side - email marketing, project management, telephony, case management and document creation - none of which Attio covers at any tier.
Is Clockwork CRM cheaper than Attio?
On monthly billing, yes. Clockwork CRM Business is £60 ex VAT per seat per month against £68 for Attio Pro. Attio's £55 rate needs an annual commitment; ours doesn't. The cheaper Plus tier at £28 is less of a bargain than it looks once you see what it gates.
What does Attio hold back for higher tiers?
Call intelligence transcription, sales sequences, advanced role-based permissions, conditional trigger automations and priority support all require Pro. Unlimited custom objects, unlimited teams, advanced security and dedicated support require Enterprise. Clockwork CRM includes the equivalents at every paid tier - there is no feature gating between Professional and Business, only usage allowances.
Attio is UK-based too - what's different about hosting?
Attio the company is based in London, but that isn't the same as where your records live. Attio doesn't offer UK data hosting. Clockwork CRM stores and backs up your data on UK-based Microsoft Azure, encrypted at rest and in transit, which is what matters if your own contracts carry data residency terms.
Can I move my data across from Attio?
Not in the self-serve migration app yet - that currently covers HubSpot, Pipedrive and Capsule. We can still get you moved: tell our UK team what you're coming from and they'll bring your data across by CSV import, through the API, or with a hand-built migration for your system.
Is there a free trial?
Fourteen days with full access to every feature and no credit card. Setup is free, so the trial costs you nothing but the time to load some data in.
Why choose Clockwork CRM over Attio?
- A true all-in-one platform, not just a contact database
- Cheaper per seat on monthly billing - £60 Clockwork CRM Business vs £68 Attio Pro
- Every feature available at every paid tier - no gating sequences, automations, or permissions behind higher plans
- Email marketing, telephony, project management, and case management all included
- UK data hosting on Microsoft Azure - your data stays on British soil
- Document creation with merge fields for proposals, contracts, and invoices
- Plugin platform for extending functionality to match your needs
- White-label branding to make the CRM look like your own
14-day free trial. No credit card required.
Zero feature restrictions. Zero risk.
